YOUTH · DIGITAL MEDIA
Viral 4 A Vision
Viral 4 A Vision is a FREE digital media, career-readiness, and entrepreneurship initiative of The Hurtt Fathers Advocate Corporation (HFAC). The program was created to help participants turn creativity, communication, and technology into practical skills that can support education, employment, entrepreneurship, and economic opportunity.
ABOUT THE PROGRAM
Where Creativity Meets Opportunity
The program provides hands-on instruction in content creation, social media strategy, storytelling, branding, video production, communication, digital literacy, entrepreneurship, and workforce readiness.
Viral 4 A Vision goes beyond teaching participants how to post on social media. The program helps participants understand how digital platforms can be used intentionally to build a brand, communicate a message, promote a business, reach an audience, and create opportunities.
TAUGHT FROM REAL-WORLD EXPERIENCE
Built on More Than One Billion Views
Viral 4 A Vision was created and led by HFAC founder Jerron Hurtt Sr., drawing from years of real-world experience in digital storytelling, content creation, audience development, social media strategy, and digital campaigns.
Jerron Hurtt Sr. and his family generated more than one billion social media views through positive, family-centered content and digital storytelling.
That real-world experience became the foundation for Viral 4 A Vision. Participants don’t simply learn theory. They receive practical instruction on creating engaging content, understanding an audience, telling compelling stories, presenting themselves professionally, developing a brand, and using digital platforms with purpose.
WHAT PARTICIPANTS LEARN
Practical Skills for Real Opportunity
Viral 4 A Vision introduces participants to practical skills in:
Content creation and digital storytelling
Social media strategy
Video creation and presentation
Personal and business branding
Audience development
Digital marketing
Communication and public speaking
Entrepreneurship and monetization
Digital literacy and responsible media use
Career and workforce readiness
The goal isn’t simply to teach people how to make social media posts. Viral 4 A Vision helps participants understand how creativity and digital skills can connect to employment, entrepreneurship, business development, and economic opportunity.
FROM CONSUMERS TO CREATORS
What Can I Create?
Viral 4 A Vision encourages participants to look at technology differently. Instead of only asking, “What can I watch?”, participants are encouraged to begin asking:
What can I create? What can I learn? What can I build? Who can I reach? How can I turn these skills into opportunity?
That shift from simply consuming digital content to understanding how to create and use it intentionally is at the heart of Viral 4 A Vision.
PROGRAM IMPACT
Where the Program Stands
COMPLETED
First Workshop
In August 2026, HFAC held its first Viral 4 A Vision workshop at the University of Baltimore School of Law, with about 20 participants.
Participants gained hands-on experience in content creation, social media, branding, digital storytelling, communication, and entrepreneurship.
HFAC will use participant feedback, completed projects, and lessons learned from the program to strengthen future cohorts and continue expanding access to practical digital skills and economic opportunity.
NEXT COHORT COMING SOON
The Next Viral 4 A Vision Cohort
HFAC plans to continue Viral 4 A Vision with future programming that builds on the experience and lessons learned from the completed program.
Future cohorts will continue providing accessible, hands-on opportunities to develop digital-media, content-creation, communication, entrepreneurship, and workforce-readiness skills.
Information about the next cohort, including eligibility, enrollment, program dates, and participation requirements, will be announced as details are finalized.
GET INVOLVED
Partnership + Sponsorship Opportunities
HFAC welcomes partnerships with community organizations, educational institutions, workforce-development organizations, businesses, media and technology professionals, sponsors, and funders interested in expanding access to digital skills and economic opportunity.
Partnership and financial support can help HFAC expand future cohorts, provide technology and instructional resources, strengthen participant support, and increase access to training.
OUR VISION
Creativity can become a skill. A skill can become an opportunity. And an opportunity can change a life.
Through Viral 4 A Vision, The Hurtt Fathers Advocate Corporation seeks to help participants develop the confidence, knowledge, practical skills, and exposure needed to turn creativity into meaningful educational, professional, entrepreneurial, and economic opportunities.